10+ Best & Profitable Instagram Business Ideas [2023]

Looking to start your own business in 2023? Check out this article to uncover the top 10+ most profitable and best Instagram business ideas for potential entrepreneurs! Find out what kind of businesses could be profitable and how to go about launching them. Start your success journey now!
Newfoundr

By Nick Cotter
Updated Feb 07, 2024

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Hey there, future Instagram entrepreneur! Are you ready to turn your social media scrolling into a profitable venture? Well, you've landed on the right page. Welcome to the world of Instagram businesses, a universe where creativity, innovation, and a pinch of audacity can turn your passion into a money-making machine. Yes, you heard that right!

As we step into 2023, Instagram isn't just about pretty pictures and catchy captions anymore. It's a bustling marketplace, a platform teeming with opportunities for those ready to seize them. But where do you start? What business ideas are not only popular but profitable?

Well, fret not, because we've got you covered. We've sifted through the noise and curated a list of 10+ best and profitable Instagram business ideas for 2023. Ideas that are not just about making money, but about making a difference, about standing out in the crowd, and about turning your dreams into reality. So, buckle up and let's dive right in!

Social Media Strategist

A Social Media Strategist is a professional who develops strategies and tactics to increase the online presence or visibility of a business on social media platforms such as Instagram, Facebook, and Twitter. As a Social Media Strategist, you will be responsible for helping businesses reach their target audience and achieve their desired objectives through comprehensive social media campaigns. Here are some reasons why it makes a good business idea:

  • It enables businesses to build relationships with their customers
  • It increases visibility for the brand
  • It allows for targeted campaigns tailored to specific audiences
  • It provides an opportunity to collect feedback from customers
  • It can drive traffic to websites and other online platforms
image of a Social Media Strategist

Instagram Influencer

An Instagram influencer is an individual who has built a presence on Instagram, through which they promote products or services or influence popular opinion. They have built a large following and are often regarded as authorities in their sector or niche. Many businesses and brands believe that working with an influencer can help them to reach a larger audience and generate more sales due to the trust built between the influencer and their fans.

  • In return for their endorsement, influencers will often be rewarded with free products or services, commission or monetary payment.
  • Having the right influencers onboard can help to grow your business quickly and easily.
  • It’s important to vet potential influencers thoroughly before you work with them.
  • You should also create clear guidelines about what you expect from them during the partnership.
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Examples of successful businesses:

The Instagram business industry is growing rapidly, and many companies have achieved success in this field. Examples of successful companies in the Instagram business industry include:

  • Grow & Convert
  • Sumo Social
  • SocialBakers
  • Hootsuite
  • Later
  • Sprout Social
  • Planoly
  • Buffer
  • Klear
  • Tailwind

Influencer Marketer

A Influencer marketer is someone who helps to promote and advertise a product or service to people via an influencer. An influencer is someone who is well-known within a certain industry or niche, and has a large following of potential customers. They have their own influence or influence network, which can be used to reach out to potential customers and increase brand visibility. This makes Influencer marketers a great business idea for many reasons.

  • It can provide great ROI: If done correctly, influencer marketing can offer a very good return on investment, since companies just pay the influencers once they’ve been hired.
  • It can increase your reach: Influencers have already built their own huge audience of followers, so leveraging their help in your marketing efforts will help you get your products and services in front of more people.
  • It can increase your credibility: When people see an influencer talking about your brand, they perceive it as more credible than if they just saw you advertising it yourself.
  • It can help boost brand visibility: With the right influencer marketing strategies in place, you can get your brand name out there quickly and effectively.

Travel Photographer

A Travel Photographer is a photographer who focuses on taking photographs of people, places, objects, and events while traveling. This type of business is appealing to many aspiring photographers due to the freedom that comes with it. Travel photography can be extremely rewarding and offer a wide range of creative opportunities. Here are a few reasons why travel photography makes a great business idea:

  • Ability to see the world: Capturing images in a variety of different countries allows you to learn about different cultures around the world.
  • Flexibility: With no studio or office space needed, you are free to work from anywhere.
  • Opportunity for creativity: From landscape shots to candid portraits, you are bound to find success with your own unique style.
  • Ability to make money: As a freelance travel photographer, you have the ability to set your own rates and take on customers as needed.

Event Photographer

A Event photographer is a professional who takes photos of special events, such as weddings, parties, birthdays, or other special occasions. It can make a great business idea because:

  • It is an excellent way to make money and have fun at the same time.
  • Event photography provides a fast-paced and exciting environment.
  • You will be able to use your creativity and imagination to capture unique and special moments that will be cherished for years to come.
  • You will be able to build relationships with clients and earn referrals.
  • It is a great way to learn new skills such as lighting, composition, and editing.

Product Photographer

A Product Photographer specializes in taking pictures of products to be used in advertising, catalogs, and other printed materials. Their images usually focus on the details and specific features of the product. This type of photography requires a great deal of skill, as well as a knowledge of lighting techniques, composition and color theory. Starting a product photography business could be a great idea for those who are looking to start their own business and be their own boss.

  • Product photographers can work with local businesses to provide images for marketing materials or web content.
  • They can collaborate with agencies or design studios to provide quality photos for websites and brochures.
  • Product photographers can offer services such as product retouching or even 3D rendering.
  • With the right equipment, they may be able to specialize in action shots or lifestyle photography.
  • Finally, they can also provide services online such as image licensing or stock photography.

Food Stylist And Photographer

A food stylist and photographer is a great business idea for those who have a good eye for design and photography. Food styling involves making food look appealing in photographs, while photographers capture the food's beauty with their cameras. The combination of these two talents can create stunning images that people enjoy viewing and make them more likely to choose the food being displayed.

  • Food stylists work with chefs to plate dishes beautifully
  • Photographers use natural light or studio lighting to capture the food in a visually appealing way
  • Both professionals may use props or decorations to make the food more attractive
  • Photos of this type are used in marketing campaigns, cookbooks, magazines, restaurants, and many other outlets

Wedding Photographer

A Wedding Photographer is a professional who captures the special moments and memories of a wedding day. From the bride and groom saying their vows, to the first dance and cutting of the cake - a wedding photographer will ensure all the important moments are documented and remembered. A wedding photography business can be a great idea, due to its consistent demand; here's why:

  • It’s an exciting business- being able to capture each couples special day.
  • Recurring clients- many couples may request follow up photo shoots for anniversaries, birthdays, etc.
  • Can make a great part-time job or full-time career.
  • You can charge high prices for your services on special occasions.
  • It’s an evergreen industry – weddings is never going away.

Visual Storyteller

A Visual Storyteller is a professional who uses visual elements such as photography, video, and graphics to create compelling stories. Visual storytellers can be found in many industries, including media, advertising, entertainment, and corporate communications. They can help businesses communicate their messages and engage their audiences in a more effective and creative way. There are several reasons why Visual Storyteller could make a good business idea:

  • Storytelling is an effective tool for communicating your message to your audience.
  • You can use visuals to create an emotional connection with your audience.
  • Visuals can be used to explain complex ideas or processes in an easy-to-understand way.
  • Visuals can help increase engagement and engagement rates.
  • Visuals can lead to increased conversions, sales, and customer loyalty.

Fashion Blogger

Fashion blogging is a great business idea that can be started with relatively little upfront investment. Fashion bloggers share their style, fashion tips and product reviews, helping consumers find and purchase the perfect products for their look. From plus size to petite and everything in between, all types of fashion are represented in the blogosphere.

  • Fashion bloggers provide their readers with honest reviews and styling tips.
  • They also partner with brands to create sponsored posts.
  • Fashion bloggers have the potential to become influencers whose opinions are followed by a large audience.
  • They create videos and tutorials for their followers on how to style different looks and items.
  • They are able to engage with others on social media platforms like Instagram, Twitter, and YouTube.

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Founder and CEO

We're newfoundr.com, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.