Marketing ideas
15 min read

Marketing Your Real Estate Agent Service: 9+ Ideas to Get Customers

Looking to get your real estate agent business off the ground? It's all about marketing. To reach the right customers, you need to know the right techniques. Here are 9+ ideas to get you started on the right track with marketing your real estate agent service.

image of author
Written by:
Newfoundr
Updated on:
January 22, 2024
Image of Real Estate Agent business marketing ideas
Our #1 recommend business formation partner:
Image of Zenbusiness logo
ZenBusiness
Image of full star review ratingImage of full star review ratingImage of full star review ratingImage of half a star review rating
Form your LLC Dream Business in minutes.

Get worry-free services and support to launch your business starting at $0 plus state fees.

List of the Best Marketing Ideas For Your Real Estate Agent Service:

1. Unique marketing idea for your Real Estate Agent Service:

A unique marketing idea would be to create a series of webinars or online courses to educate potential clients on the home buying process, local market trends, and the benefits of using a real estate agent. Additionally, you could host virtual home tours and create a blog or newsletter to share updates about the local real estate market.

2. Build a Website For Your Real Estate Agent Service.

Building a website for your real estate agent service is a great way to increase your brand visibility and attract more customers. Having a website makes it easier for potential clients to learn about your services, browse listings, and contact you. It also allows you to showcase your expertise and build trust with prospective clients. Additionally, having a website can help you stand out from the competition and increase your search engine rankings.

Need a custom website?

Cabana Design is an experienced website designer, and specializes in building beautiful websites for small businesses.
Get a website →
Image of liveplan business formation
Image of Real Estate Agent Service website

3. Leverage Social Media For Your Real Estate Agent Service.

Real estate agents can leverage social media marketing to reach a wider audience and build relationships with potential customers. By creating engaging content and optimizing it for targeted audiences, agents can build trust and credibility, increase visibility, and ultimately boost their sales. Additionally, agents can use social media to showcase their expertise, engage with customers and peers, and stay up-to-date on industry trends. By creating a strong social media presence, agents can increase their reach, build brand awareness, and ultimately increase their business.

4. Run a Promotion for Your Business.

Running promotions for your Real Estate Agent Service can help to attract new customers, boost sales, and increase customer loyalty. Promotions can also help to differentiate your service from the competition. Here are some examples of promotions that can benefit your Real Estate Agent Service:

  • Discounts on services
  • Free home evaluation services
  • Discounts on closing costs
  • Referral rewards programs
  • Free home staging services
  • Contests and giveaways

5. Run Digital Advertisments For Your Real Estate Agent Service.

Digital ads are one of the most powerful tools for growing a real estate agent business. With targeted campaigns, you can reach more potential clients and develop a stronger brand presence. Digital ads are also highly measurable and cost-effective, allowing you to track, adjust, and optimize campaigns in real time. For example, you can track the performance of your ad campaigns to see who’s clicking, and then adjust your ad targeting to reach more of the right people. Digital ads also provide a great way to showcase new listings, promotions, and updates. With a well-executed digital ad strategy, you can quickly get your message out to your target audience, reach more potential clients, and grow your business.

Image of an example Real Estate Agent Service text ad

6. Start a Referral Program.

Launching a referral program for your Real Estate Agent Service is a great way to increase your customer base and attract more business. Referral programs give customers an incentive to share their positive experiences with friends and family, leading to more leads and more transactions. An example of a Real Estate Agent Service referral program could be offering a discount to the referrer and the referred customer when they complete a successful transaction. This could be a percentage off of the purchase price or a flat fee discount. Additionally, you could also offer additional rewards like gift cards or other prizes to encourage more referrals.

7. Improve Your Google Rankings for Your Real Estate Agent Service Through SEO.

Image of Real Estate Agent Google SEO SERP

Investing in SEO marketing for your Real Estate Agent Service is a great way to increase visibility and reach a wider audience. By optimizing your website for search engine optimization (SEO), you can ensure that your website is seen by potential customers and that you are being found when people search for real estate agents in your area. SEO can also help to boost your rankings in search engine results pages (SERPs), which can lead to more leads and ultimately more business. Additionally, SEO can help to ensure that your website is properly optimized for mobile devices, which is increasingly important as more and more people are using their phones to search for local businesses. Finally, SEO can help to boost your overall brand awareness and reputation, making it easier for potential customers to find and trust your business. Investing in SEO marketing is an effective way to ensure that your real estate agent service is seen by the right people and that you are receiving the most qualified leads.

8. Leverage Print Marketing.

Using print marketing for real estate agent services is an effective way to reach potential buyers and sellers in the local area. It provides an opportunity to showcase your properties and services in an eye-catching and memorable way. Print marketing has the advantage of being low cost, highly targeted, and easy to track. With the right design and message, print marketing can help you reach your desired audience and increase your market share. Additionally, print marketing can be used to build brand recognition and trust among potential buyers and sellers. Creating a professional and inviting look with print materials can generate more leads and help you stand out from the competition.

9. Build Your Real Estate Agent Service Email List & Use Email Marketing.

Building an email list and leveraging email marketing for a Real Estate Agent Service in 2023 is important to increase visibility and maximize ROI. Email marketing is an effective way to reach potential customers and stay top-of-mind with existing customers. It also allows agents to target specific audiences, create customized messages, and track the success of their campaigns. Additionally, email marketing can be used to establish relationships with customers, build trust, and nurture leads. As more customers move to digital channels, email marketing will become even more important in the real estate industry.

Subscribe to our newsletter
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
This post is for information only. You are responsible for reviewing and using this information appropriately. This content doesn’t contain and isn’t meant to provide legal, tax, or business advice. Requirements are updated frequently and you should make sure to do your own research and reach out to professional legal, tax and business advisers, as needed. We’re reader-supported. When you buy through links on our site, we may earn an affiliate commission.

Where can I Find Marketing Resources for my Real Estate Agent Service?

There are many online resources you can use to find marketing resources for your real estate agent service. You can search online for articles, videos, and other resources on real estate marketing. You can also join online forums and groups related to real estate agents and ask other members for advice. Additionally, you can look into hiring a marketing consultant to help you create an effective marketing strategy.

Newfoundr

Founder and CEO

We're newfoundr.com, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.